The Social Florist

Social Media is an essential aspect of business marketing. Learn from our experts how florists can benefit from the latest Social Media tools.

The Social Florist

Facebook Ads 101: Why to Use Them and How

Like other small business owners, florists are faced with a dizzying array of choices to market their shops. All of these competing marketing options are vying for limited budgets. So, what’s the best way to ...
The Social Florist

Once Upon a Time…

By Rachel Levy Sarfin When you hear the word “storytelling,” you most likely think of people gathered around a campfire, listening raptly as one person spins a tale. It’s worth considering this ancient method of ...
The Social Florist

Humour in Social Media: A Guide

Laughter might be the best medicine, but what one person might find funny, another person won’t. The ability to navigate that very fine line is what distinguishes some brands’ marketing tactics. Of course, there have ...
The Social Florist

It’s a Snap: Engage Teens on Their Smartphones

Prom season will be starting soon, and that means teens (or their parents) will be ordering corsages and boutonnières. How do you reach teens during prom season so that they buy their flowers from your ...
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