The Social Florist

Instagram Stories: What They Are, Why They Matter, and How ...

A little more than a year ago, Instagram added another feature that proved helpful for businesses: Instagram Stories. You likely ...
The Social Florist

Facebook Ads 101: Why to Use Them and How

Like other small business owners, florists are faced with a dizzying array of choices to market their shops. All of ...
The Social Florist

Once Upon a Time…

By Rachel Levy Sarfin When you hear the word “storytelling,” you most likely think of people gathered around a campfire, ...
The Social Florist

Humour in Social Media: A Guide

Laughter might be the best medicine, but what one person might find funny, another person won’t. The ability to navigate ...