Tech & Marketing

The Social Florist

It’s a Snap: Engage Teens on Their Smartphones

Prom season will be starting soon, and that means teens (or their parents) will be ordering corsages and boutonnières. How ...

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Displays of Grandeur

You Might Also Be Interested in ... Buying Another Business is a Big Decision Determining whether an existing business is ...
Rising To The Occasion

The Hidden Profits of Prom

Mention prom season to most florists and you’ll hear groans and moans followed by horror stories. There is a better ...
This And That

Show Teens How Flowers Enhance Promposals

Prom is a fun and sentimental rite of passage for teens, particularly if they’re in the last year of school. ...
This And That

Prom Trends for 2017

Before it’s lights, camera, action, we must not forget the final touches that complement the prom dress and tux. We're ...
This And That

Research Study Delves into Millennials’ Minds

Economists expect millennials to collectively spend more than $200 billion annually starting this year and $10 trillion in their lifetimes. ...
Features

How to Raise Your Prom Prices Without Annoying Customers

One thing that works in your favour with prom shoppers is that they have a relatively short lifespan. This means ...
This And That

Flora: March 2017

You Might Also Be Interested in ... Coast To Coast – July 2016 WILDFIRE’S ECONOMIC IMPACT WILL LIKELY BE FELT ...
This And That

Arrange Your Visual Merchandising With Care and Precision

Make the storefront look like an arrangement. Each section must reflect a semicircle of lusciousness. The fullness of fresh cuts ...
Features

Fill Your Dance Card With Sales

If you spend 30 minute on a $35 sale, you’re going to lose money during prom season. Prom is often ...

Latest Blog Posts

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Ask Tianna: How Can I Build An Instagram Following When ...

Tianna answers the question: “I keep hearing that Instagram is an important marketing channel, but it seems like you have ...
Blog

Balls in the Air – Celebrate Jugglers’ Day!

Day in and day out, we manage work lives and home lives. We manage grocery shopping, appointments, emails, phone calls, ...
Blog

The Power of Surveys

Market research is crucial to the success of any business. If you don’t know the needs and wants of your ...
Blog

Top Wedding Trends of 2017

Every year sees slight changes in wedding trends, from preferred accessories to the size of the guest list. All of ...
Blog

Maple Leaf Cup ’17: For The Love of Floral Design

Florist Lea Romanowski's design won the coveted Maple Leaf Cup competition held on Friday, Mar. 24 at the Edmonton Home ...
Blog

The Look: Oriental Opulence

When it comes to themes for weddings, the possibilities are endless. As a wedding planner, I’ve seen countless different concepts. ...
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